I specialize in creative solutions for inspiring entrepreneurs and wellness brands in the Philippines and around the globe.
I am a marketing and creative consultant with fourteen years of experience working with international corporations, startups, nonprofits, and wellness brands. I am well-versed in graphic design, web design, copyediting, content strategy, and marketing management.
I started my career as the Sales and Marketing Coordinator of the Sheraton Dammam Hotel & Convention Centre in Saudi Arabia. I moved to the Philippines to work in the non-profit sector, initially as the Event Manager for DDB’s corporate social responsibility campaign, Ako Mismo, in 2009. I also worked as a Campaigner for PETA Asia, as a Senior Marketing Associate for Children’s Hour, and as a Facilitator in De La Salle University-Manila. In 2015, I was eventually hired to be the Brand Manager for Urban Ashram Yoga.
As part of the founding team, I served as the Marketing and Operations Manager for Manila For A Day, the number one tour provider on TripAdvisor. During my tenure, we earned the TripAdvisor Certificate of Excellence for 2018, 2019, and 2020, as well as the Travelers’ Choice badge for 2020. I am also the Marketing Director for their expansion into Cultural Intelligence Philippines, the pioneer provider of cultural intelligence services in the country.
Most recently, I was the Marketing Director for Profit Solutions, a US-based financial services consultancy.
As a freelance consultant, I designed the website, provided social media collateral, and offered logistical support for the Malasimbo Festival for two years. I was in charge of the Invisalign Philippines website rebrand, and I also designed the visual identity and websites for E-Marketing Concepts, Manila For A Day, Cultural Intelligence Philippines, Align&Refine Yoga, Surya Fitness & Yoga, Amazing Me Yoga, Sarah Bell Yoga, and St. Michael Playhouse.
My work is inspired by a deep understanding of branding, years of experience, and an innate desire to produce thoughtful design solutions. See some of my projects and design concepts below.
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